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We teamed up with Netflix Games and Momentum Worldwide to launch a bold, nationwide campaign that brought Squid Game and Monument Valley 3 to life across airports, subways, and transportation hubs, culminating in a stunning 3D Times Square billboard. With dynamic digital displays and cinematic visuals, we transformed everyday spaces into experiences, proving that the Netflix’s gaming universe isn’t just something you play — it’s something you experience.
Credits
Client
Netflix Games
Agency
Momentum Worldwide
Directed by
Aggressive
Production
Aggressive
ECDs
Alex Topaller, Daniel Shapiro
Creative Director
Alex Mikhaylov
Exec. Producers
Alex Aab, Max Chelyadnikov, Daria Sharonova
Producer
Robert Berman, Andrey Shiryaev
Production Manager
Isabella Crawford
Art Director
Anastasiia Berezhnaia
CG Supervisor
Dmitrii Berezhnoi
3D Artists
Anatoly Zyubin, Dmitrii Zhdanov, Dmitrii Berezhnoi
2D Motion Artist
Emin Krasna
3D Animators
Alexandra Limina, Ekaterina Shvedova
3D Modeling
Ekaterina Klimenkova, Lilia Sultangarieva
Rigging
Alexander Smirnov
3D Setup
Sergey Caps
Case Study DP & Colorist
Dmitry Litvinov
Production Designers
Andrea Huelse
Editor
Adam Thomson
Online Conform
Isabella Crawford, Dan Shapiro
Audio
Kambiz Aghdam