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Built around an accelerating heartbeat, our spot for MGM Casino’s new gaming app, is engineered to capture the exhilarating emotion that makes your heart race faster and faster when you step through the casino doors. We drew inspiration from the distinctive color palette and experiences of MGM, to craft a black and gold world of Vegas gaming, entertainment and nightlife.
Credits
Client
MGM
Agency
SapientRazorfish
Directed by
Aggressive
Production & VFX
Aggressive
Directors
Alex Topaller, Daniel Shapiro
Creative Director
Alex Mikhaylov
Post Producer
Dustin Pownall
Art Director
Alex Mikhaylov
3D Animation
Dmitriy Paukov, Vitaliy Babich, Daniil Rybkin
Rendering
Max Chelyadnikov, Filipp Gorbachev
Compositing
Max Chelyadnikov
Storyboard Artist
Mercer Boffey
Sound Design
Echoic